On the morning of 24 April 2013 the eight-storey Rana Plaza factory complex in Savar, on the outskirts of Bangladesh’s teeming capital Dhaka, collapsed. More than 1,100 people died, predominantly young women. It took three weeks for all of the 2,500 or more survivors to be pulled from the rubble. Eighty of them required amputations. Over 600 were classified as ‘severely injured’. A year passed and 200 workers were still officially missing; body parts were still be found in the foetid, rubbish-strewn pit which is now all that remains of the complex that comprised five factories producing hundreds of thousands of garments each month, a bank, a row of shops.
Though it was the worst industrial accident anywhere in the world for a generation, it was these clothes – identical to those found on any day in store windows on any high street in any western city – that explained the headlines across the globe. The news of the collapse brought with it, for western consumers, the reality that there was a very real possibility that they were wearing something that had been made in the ruined factory that they could now see on their screens. This was the link, a visceral connection beyond the natural human sympathy most tragedies evoke, that guaranteed a reaction.
The interest lasted around a week.
Ahahaha so I have to read the papers every day at work (as I think everyone already knows by now), and today in the financial paper there’s a big article about how Namco Bandai had a poor 2013 — and that the way to reclaim their lost profits would be to shift more of their offering away from physical toys towards digital products.
*GIVES VERY POINTED LOOK IN THE DIRECTION OF SHIFTY LOOK / NAMCO HIGH BEING CLOSED DOWN BY NAMCO BANDAI*